Category: Customer Retention

“We take most of the money that we could have spent on paid advertising and instead put it back into the customer experience. Then we let the customers be our marketing.” Elon Musk Avoid The Dreaded Customer Breakup, Part 2 I work for a large health care company. There was recently a lot of buzz […]

“We see our customers as invited guests to a party, and we are the hosts. It’s our job every day to make every important aspect of the customer experience a little bit better.” Jeff Bezos Avoid The Dreaded Customer Breakup, Part 1 We’ve all experienced it. The phone rings or you receive an email with […]

“The goal as a company is to have customer service that is not just the best but legendary.” Sam Walton The biggest source of lost revenue for your business is the prospective customer you never knew about. They clicked away without buying. They hung up the phone before you ever got a chance to talk […]